Established in 2020, ina was brought to life by parents Zack and Christina. After spending over a decade in New York working in contemporary fashion and children’s wholesale, they made their move back to Virginia to start a family. Both knew Richmond, VA, because of the diverse vibrancy and warmth of the city, would be a great place to raise their daughters and create an inviting destination for their community. ina's goal is to offer a curated selection of baby gear, gifts, and toys from around the world both in-store and online. Products and experiences that both founders have shared with their children, and now share with their community.
ina means mother in Tagalog and is also the term of endearment for Christina by family and friends.